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Veteran selling agent Tony Smith shares his tips and advice on sales and marketing for property developments. Tony is the project sales director for Max Brown, and solely focuses on selling projects, mainly off the plan. He also dabbles in developing himself, so he truly understands the challenges and needs of property developers.

During our chat we identify a terrific way to find the best builders, agents and designers in your area, how to build relationships with agents that will lead to you getting buying opportunities, and the one skill you need to ensure you lock in profits early.

Tony shares great ideas and tips to help you market and sell your next project. I agree that your agent is one of the most critical people on your team, so finding the right person or sales team and nurturing them will help you enjoy long term success.

Property Development Training

If you are interested in learning the fundamentals of property development, in your own time and at your own pace, then be sure to head over to www.propertydevelopertraining.com and take a look. I take you step by step through the development process so you know exactly what is needed to find a site, run a feasibility and complete a small scale property development, be that a duplex or 3 or 4 unit site. The training includes a bonus program called Taking It To The Next Level for people who may want to go into developing full-time, along with another bonus course called Raising Capital which covers how to raise money for your projects.

So head over to propertydevelopertraining.com and take a look… I would love to see you on the inside…

Property Developer Quiz

Keen to find out how ready you might be to become a developer? Then take the Property Developer Quiz (https://www.propertydevelopertraining.com/quiz) and get a sense of where you are at…

Become a Million Dollar Property Developer

Grab my book Become a Million Dollar Property Developer about my journey into property development. This book is ideal for anyone who intends to get into small-scale property development and wants an insider’s guide to successfully obtaining wealth, fulfilment, and glory.

In this book, Justin will share how he succeeded in delivering a 20-townhouse project on his first property development project and what he learned along the way.

Many people have a dream of becoming a property developer. They aspire to build properties, grow portfolios, and amass great wealth. However, many people often struggle with making the leap into property development.

This book has the answers for how you can make the leap into property development. Grab your copy now.

Social Connection

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Lessons for real estate developers

These are the points I most remembered from our conversation:

1. A property developer’s profit is in the buying

I’ve heard this before and believe it to be true, so what are you going to do to make sure you get good at identifying the right sites and that you buy them well? Tony suggested finding someone who is experienced and good at it and trying to learn from them. This would be a skill that could set you apart from other developers and take you to another level.

2. Build relationships with real estate agents who will work hard to bring you sites and opportunities

This is a really good point. If you are clear with agents about what you want, and a keen agent brings you sites for consideration, then they are demonstrating that they will dig and work for sales. This could be a skill that could be transferred to selling off the plan for you. However, Tony did caution about simply giving the original selling agent your off the plan business, and I couldn’t agree more. A prudent business decision is what it boils down to when choosing a selling agent.

3. Ask local builders, designers, and agents for leads on the best operators in the area

This is a fantastic tip. A couple of phone calls among this group should start to unearth the cream of the crop in the local area. I would suggest the real estate agent is probably the best place to start for names of builders and designers, and then you can call them seeking advice on who is good to work with. If you start hearing the same names you know who to call next.

I hope you enjoyed hearing from a sales veteran and picked up some inspiration for selling and marketing your next development.

If you did enjoy the show, I would love an iTunes review, or drop a comment over at www.propertydeveloperpodcast.com.

Social Connection

Check out Facebook [https://www.facebook.com/propertydeveloperpodcast] and Insta [https://www.instagram.com/property_developer_podcast/] for my latest project updates and other development related news.

Links

Max Brown Real Estate – www.maxbrown.com.au

ps… in light of Justin’s comments about female buyers check out this post from Michael Yardney… http://propertyupdate.com.au/8-reasons-women-make-better-investors/

Justin’s Latest Project Pics

The drainage guys have finished up at Cambridge Rd and have left lots of risers and loads of pipes. Now for the foundations.